How to: send emails based on website activity. A prospective student navigates from  your email campaign to your campus visit page. The problem? They don't sign up for a campus visit. [...]

New users are so important to any website. With each one, we have the chance to impress them with our site and keep them coming back for more. Here are a few ways [...]

Instagram ads are available to everyone. Find out how to implement the new platform at your college or university. 

Admissions marketing and recruitment is constantly evolving. From college fairs to conversions, the number of spinning plates can seem endless. This article aims to highlight strategies in [...]