Adding a Geographic Region

With GeoFli, we can customize content based on visitor location in three different ways.

Selecting a region can be done using surgical precision or drawn using loose interpretations. Regions can be as large or as small as your target audience warrants.

Location Library:

Choose a state from anywhere within the continental U.S.

Radius Targeting:

Choose an area around a city or zip code.

Custom Drawing:

Draw your own custom area.

 orExamples:

San Diego, California:

Create a radial region of 25 miles around San Diego, California. Show that region that you'll be around from August 13 - 15 for a fair, trade show, or business trip and that you'd like to meet up.

New England:

Custom draw a region that includes Maine, Vermont, New Hampshire, Massachusetts, Rhode Island, and Connecticut. Show this region their regional representative, admissions counselor, salesperson, account manager/contact, and more.

Any Continental U.S. State or County:

Choose any state or county within the continental U.S. to show them customized content that they can relate to. Do customers in Texas convert at a measurably lower rate than the rest of the U.S.? Relate to them by showing them customized content, like this:

In this instance, a customized content change and a targeted Facebook traffic campaign resulted in a 57% increase in the conversion rate.

In this instance, a customized content change and a targeted Facebook traffic campaign resulted in a 57% increase in the conversion rate.

International: View our post about personalizing your international website. Selecting a region outside of the Continental U.S. requires targeting using the Custom Draw tool.