Is Geotargeting Right For Your Company?

The average person is unaware of what geotargeting is for good reason. However, a growing number of small business owners are learning about geotargeting as it a highly effective marketing tool [...]

10 Reasons to Geo Redirect Your Website

With GeoFli, there are a few different ways to personalize your website by location. The first would be featuring different web content — including hero images, banners, body text and buttons — [...]

How to Use GeoFli to Improve Your Content Marketing

Writing content for your website is more than just providing your users with valuable information. It also means optimizing your site’s search engine performance with strategic, well-picked [...]

How Does Geotargeting Work?

The world of geotargeting is filled with technical jargon that just doesn’t quite resonate with the average Joe — when similar-sounding words like geotargeting, geofencing and geo redirecting all [...]

Geo Retargeting: Remarketing Based On Location

Location can be a powerful determinant for audience segments. If you’re a business with physical store locations, the benefits of segmenting advertising efforts to reach only those within driving [...]

Geolocation Advertising: What is it?

Whether you knew it by name or not, you’ve probably already seen geolocation advertising. By using the IP address of a specific device or the opt-in location services provided by a device’s GPS, [...]

How University Foundations Can Benefit from Geopersonalization

Typically, it’s the goal of university-affiliated alumni groups and foundations to increase engagement, support and funding for their respective universities. In today’s digital age, the website [...]

What is a Geo Redirect?

In the world of digital marketing, new trends and technologies drive business. The technology you choose to use on your website will largely affect your ability to achieve company goals, so it’s [...]

Use Geotargeting to Create Personalized Messaging on Your Landing Page

In today’s digital world, landing pages are often the first connection point between you and your customers. Landing pages are used to convey anything from your value proposition to your current [...]

Geographic Website Personalization

Geographic Website Personalization: We write extensively about geographic website personalization. Whether you’re setting up a geographic redirect or you’re changing website content based on [...]

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